COGNITIVE PROCESSOR XR Revolutionary TV processing technology that understands how humans see and hear to deliver intense contrast with pure blacks, high peak brightness, and natural colors.XR TRILUMINOS PRO - Rediscover everything you watch with...

4K HDR PROCESSOR X1 – Powerful TV processing that delivers a picture that is smooth and clear, full of rich colors and detailed contrast. TRILUMINOS Display – Reproduces more colors than a conventional TV resulting in picture quality that...

The ultimate choice for professional portrait, travel and event photographers seeking the highest possible optical performance. The XA element reduces aberration and delivers the ultimate resolution throughout the entire zoom range and aperture range, as...

Explore the world in creative new ways with exceptional G Master performance in a 16-35mm F2.8 wide-angle zoom. This lens delivers consistently superb resolution from corner-to-corner, no matter what zoom setting or focus distance at which you shoot. It...

Cognitive Processor XR Revolutionary TV processing technology that understands how humans see and hear delivering intense contrast and natural colors. Thousands of individual on-screen elements are processed and remastered in the blink of an eye,...

Brand Sony Compatible with Apple AirPlay Compatible with Apple HomeKit Dimensions (with stand) 13.38 in. x 30.78 in. x 48.93 in. Dimensions (without stand) 2.79 in. x 28.26 in. x 48.93 in. Display Type Direct Lit LED-LCD High Dynamic Range (HDR)HDR10...

COGNITIVE PROCESSOR XR™ – Revolutionary TV processing technology that understands how humans see and hear to deliver intense contrast with deep blacks, high peak brightness, and natural colors.XR TRILUMINOS PRO™ - Rediscover everything...

4K HDR Processor X1 and 4K X-Reality PRO See glorious 4K pictures, rich with real-world detail and texture, powered by the 4K HDR Processor X1. Even images filmed in Full HD are upscaled close to 4K resolution by 4K X-Reality PRO using a unique 4K...

Sony HT-A9 7.1.4ch High Performance Home Theater Speaker System Multi-Dimensional Surround Sound Experience with 360 Spatial Sound Mapping, works with Alexa and Google Assistant 360 Spatial Sound Mapping for a whole new surround experience Flexible...

Elevate your listening experience to be one that takes your breath away with the IER-Z1R in-ear headphones. Release the full potential of High-Res audio with new HD hybrid driver system and Refined-phase structure. Optimized for High-Resolution Audio...

G Master series lenses take imaging and expression to previously unattainable levels with a stunning blend of extremely high resolution and softly dissolving background bokeh.E-Mount Lens/Full-Frame FormatAperture Range: f/1.4 to f/16One XA Element and...

11.2 CH A/V Receiver2 (130W + 130W 8ohms, 1kHz, 2ch, THD 0.9%) 8K & 4K/120 HDMI Connectivity with HDMI 2.1 support (7-in/2-out)1,3 Supports Dolby Atmos® & DTS:X® object-based sound decoding Truly Immersive audio with...

COGNITIVE PROCESSOR XR Revolutionary TV processing technology that understands how humans see and hear to deliver intense contrast with pure blacks, high peak brightness, and natural colors.XR TRILUMINOS PRO - Rediscover everything you watch with...

COGNITIVE PROCESSOR XR™ – Revolutionary TV processing technology that understands how humans see and hear to deliver intense contrast with deep blacks, high peak brightness, and natural colors.XR TRILUMINOS PRO™ - Rediscover everything...

INTELLIGENT TV PROCESSING – The Cognitive Processor XR understands how humans see the real world to deliver intense contrast with deep blacks, high peak brightness, and natural colors.OLED CONTRAST – XR OLED Contrast Pro technology allows you...